Social Media Marketing Course in Dubai
Our Social Media Marketing course in Dubai teaches how to plan content, grow an audience and run paid promotions on Instagram, LinkedIn, TikTok and Facebook.
About the Social Media Marketing course in Dubai
Our Social Media Marketing course in Dubai teaches how to plan content, grow an audience and run paid promotions on Instagram, LinkedIn, TikTok and Facebook. It helps brand managers, retail and hospitality staff and small business owners in the UAE who handle their company's social accounts.
Social media marketing is the planning, content creation and paid promotion a business carries out on platforms such as Instagram, LinkedIn, TikTok and Facebook to build awareness, engage people and generate enquiries or sales.
Solve Tech's Social Media Marketing course in Dubai runs for 40 Hours, delivered online, offline and hybrid, with weekend and weekdays batches at our Deira centre near Al Rigga Metro. It suits marketers, business owners and graduates who want measurable results from online channels. The emphasis is on doing the work, with a trainer beside you to correct mistakes as they happen. Learners often pair it with Digital Marketing Specialist or Google Analytics. Classroom learners come to Mabrooka Building 04 on Al Muraqqabat Road, a short walk from Al Rigga Metro Exit 2, and online learners follow the same syllabus live. You can compare every option under IT - Digital Marketing courses. Ask a training advisor for the full module list, current fee and next start date.
Watch: training at Solve Tech
Why Solve Tech
- Trainers from the fieldEngineers with design, contracting and facilities experience.
- Project-based learningYou complete the work yourself and your trainer reviews it.
- Flexible batchesWeekday, evening and weekend, in class or live online.
- KHDA-permitted instituteCourse completion certificate, with KHDA attestation for eligible courses.
- Central Deira locationNear Deira Clocktower and Al Rigga Metro Station, Exit 2.
- Honest course adviceAn advisor matches the course to your background.
What You Learn in the Social Media Marketing Course in Dubai
- Define goals and audiences for each social platform
- Build a monthly content calendar with clear themes
- Design posts, carousels and short videos in Canva
- Write captions and hooks that suit each platform
- Set up Meta Ads campaigns with proper targeting
- Manage comments, messages and community tone
- Read platform insights and report on results
- Handle brand reputation and negative feedback calmly
Who Should Take the Social Media Marketing Course
- Social media executives and community managers
- Small business owners handling their own accounts
- Hospitality and retail staff in customer-facing roles
- Marketing graduates building a practical portfolio
- Freelancers offering content and page management
Tools Covered in the Social Media Marketing Course
- Meta Business Suite
- Meta Ads Manager
- LinkedIn Campaign Manager
- TikTok Ads Manager
- Canva
- CapCut
Benefits of the Social Media Marketing Training Course
- Learn how Dubai audiences respond to Instagram, TikTok and LinkedIn content
- Create a content calendar you can reuse for your own employer or clients
- Understand paid social budgets in dirhams and how to test them
- Build skills useful for tourism, retail, real estate and services brands in the UAE
Social Media Marketing Course Outline
Module 1: Social Media Strategy
- Platform strengths and audience fit
- Setting goals and metrics
- Brand voice and positioning
- Competitor and trend research
Module 2: Content Planning
- Content pillars and formats
- Building a monthly calendar
- Posting schedules and workflows
- Working with Arabic and English copy
Module 3: Creating Content
- Visual design with Canva
- Short video basics with CapCut
- Writing captions and hooks
- Hashtags and accessibility
Module 4: Community Management
- Replying to comments and messages
- Handling complaints and crises
- Working with influencers
- Growing followers organically
Module 5: Paid Social Advertising
- Meta Ads account structure
- Audiences, objectives and placements
- Ad creative testing
- LinkedIn and TikTok ad basics
Module 6: Measurement and Reporting
- Platform insights and key metrics
- Link tracking with UTM tags
- Monthly report structure
- Improving based on results
Module 7: Final Project
- Choose a brand brief
- Produce a calendar and sample posts
- Draft an ad plan
- Present the full social plan
Guides to read before you enrol
Certificate
You receive a Solve Tech course completion certificate after the course and its assessment. KHDA-attested certificates are available for eligible courses. How our certificates work
Related IT - Digital Marketing courses
View allFAQ About Social Media Marketing Courses
How long is the Social Media Marketing course?
The Social Media Marketing course is 40 Hours.
Who should take the Social Media Marketing course?
Social media executives and community managers; Small business owners handling their own accounts; Hospitality and retail staff in customer-facing roles; Marketing graduates building a practical portfolio; Freelancers offering content and page management.
Which tools are covered in the Social Media Marketing course?
Meta Business Suite, Meta Ads Manager, Instagram, LinkedIn Campaign Manager, TikTok Ads Manager, Canva, CapCut.
Which social platforms does the course focus on?
It covers Instagram, Facebook, LinkedIn and TikTok, with the most time on the platforms that suit the brief you choose. The planning method carries over to other platforms.
Do I need design skills for this course?
No. You will learn basic design and video editing in beginner-friendly tools. The focus is on clear, consistent content rather than advanced graphics.
Is the Social Media Marketing course available online?
Delivery modes for this course: Online, Offline, Hybrid. Ask an advisor for the next batch in the mode you prefer.
Can I attend on weekends?
This course runs on: Weekend & Weekdays.
Where is the Social Media Marketing course held in Dubai?
At Solve Tech Training Institute, Office M09, Mabrooka Building 04, Al Muraqqabat Road, near Deira Clocktower. The nearest metro is Al Rigga Station, Exit 2.
What is the fee?
Fees depend on the format and batch. Send an enquiry to receive the current fee.
About Solve Tech Training Institute
Solve Tech Training Institute is a KHDA-permitted technical and occupational skills training centre in Deira, Dubai. We teach engineering, technical and professional courses in the classroom, live online and on site for companies, with trainers who work in the fields they teach. This page is published by the Solve Tech training team and was last updated in October 2026.
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Al Muraqqabat Road, near Deira Clocktower
Dubai, UAE
+971 50 691 4688