Digital Marketing Specialist Course in Dubai
This Digital Marketing Specialist course in Dubai covers search, social media, paid ads, email and analytics in one structured programme.
About the Digital Marketing Specialist course in Dubai
This Digital Marketing Specialist course in Dubai covers search, social media, paid ads, email and analytics in one structured programme. It suits marketing executives, business owners and career changers in the UAE who want to plan and run online campaigns for local and regional customers.
Digital marketing is the use of online channels such as search engines, social media, paid advertising, email and websites to reach customers. Results are measured with analytics so a business can see what works.
Our Digital Marketing Specialist training in Dubai is a 40 hours program available online, offline and hybrid, with batches on weekend and weekdays near Deira Clocktower. It suits marketers, business owners and graduates who want measurable results from online channels. Sessions are led by a trainer and built around exercises you complete yourself, so you leave with work you can show. Learners often pair it with Search Engine Optimization (SEO) or Google Analytics. Classroom learners come to Mabrooka Building 04 on Al Muraqqabat Road, a short walk from Al Rigga Metro Exit 2, and online learners follow the same syllabus live. You can compare every option under IT - Digital Marketing courses. Send an enquiry to get the detailed outline, fee and upcoming batch schedule.
Watch: training at Solve Tech
Why Solve Tech
- Trainers from the fieldEngineers with design, contracting and facilities experience.
- Project-based learningYou complete the work yourself and your trainer reviews it.
- Flexible batchesWeekday, evening and weekend, in class or live online.
- KHDA-permitted instituteCourse completion certificate, with KHDA attestation for eligible courses.
- Central Deira locationNear Deira Clocktower and Al Rigga Metro Station, Exit 2.
- Honest course adviceAn advisor matches the course to your background.
What You Learn in the Digital Marketing Specialist Course in Dubai
- Plan a digital marketing strategy around business goals
- Set up and optimise a basic SEO foundation for a website
- Build social media content calendars and paid campaigns
- Create and structure Google Ads search campaigns
- Write and send email campaigns to segmented lists
- Track traffic and conversions in Google Analytics 4
- Read campaign reports and adjust budgets sensibly
- Present a complete campaign plan with a measurement approach
Who Should Take the Digital Marketing Specialist Course
- Marketing executives who want wider channel skills
- Small business owners promoting their own brand online
- Graduates starting a career in digital marketing
- Sales and PR staff moving into online roles
- Freelancers who want to offer campaign services
Tools Covered in the Digital Marketing Specialist Course
- Google Ads
- Google Analytics 4
- Google Search Console
- Meta Ads Manager
- Mailchimp
- Canva
- Google Looker Studio
Benefits of the Digital Marketing Specialist Training Course
- Understand how UAE shoppers use search, Instagram and WhatsApp before buying
- Build a practical portfolio campaign you can show in job interviews
- Speak confidently with agencies and in-house teams about channels and budgets
- Apply skills to bilingual English and Arabic audiences in the region
Digital Marketing Specialist Course Outline
Module 1: Digital Marketing Foundations
- How online channels fit together
- Customer journey and funnel stages
- Setting goals and key metrics
- Understanding the UAE online audience
Module 2: Search Engine Optimisation
- Keyword research for local searches
- On-page and technical basics
- Link building and local listings
- Tracking rankings in Search Console
Module 3: Social Media Marketing
- Choosing platforms for each audience
- Content planning and design with Canva
- Organic posting and community management
- Introduction to Meta paid ads
Module 4: Paid Search and Display
- Google Ads account structure
- Writing ads and choosing keywords
- Budgets, bidding and quality score
- Remarketing basics
Module 5: Email and Messaging
- Building and segmenting lists
- Writing subject lines and copy
- Automation and follow-up sequences
- Consent rules and good practice
Module 6: Analytics and Reporting
- Setting up GA4 events and conversions
- Reading acquisition and behaviour reports
- UTM tagging for campaigns
- Building a simple dashboard
Module 7: Final Campaign Project
- Choose a business brief
- Build a multi-channel plan
- Set budget and measurement
- Present and review the plan
Guides to read before you enrol
Certificate
You receive a Solve Tech course completion certificate after the course and its assessment. KHDA-attested certificates are available for eligible courses. How our certificates work
Related IT - Digital Marketing courses
View allFAQ About Digital Marketing Specialist Courses
How long is the Digital Marketing Specialist course?
The Digital Marketing Specialist course is 40 Hours.
Who should take the Digital Marketing Specialist course?
Marketing executives who want wider channel skills; Small business owners promoting their own brand online; Graduates starting a career in digital marketing; Sales and PR staff moving into online roles; Freelancers who want to offer campaign services.
Which tools are covered in the Digital Marketing Specialist course?
Google Ads, Google Analytics 4, Google Search Console, Meta Ads Manager, Mailchimp, Canva, Google Looker Studio.
Do I need a marketing background to join?
No. The course starts with the basics of how online channels work. Some basic computer skills and comfort with English are enough.
Will I run real ad campaigns during the course?
You will set up campaign structures and ad drafts in the training platforms and practise with sample budgets. The final project applies the same steps to a business brief.
Is the Digital Marketing Specialist course available online?
Delivery modes for this course: Online, Offline, Hybrid. Ask an advisor for the next batch in the mode you prefer.
Can I attend on weekends?
This course runs on: Weekend & Weekdays.
Where is the Digital Marketing Specialist course held in Dubai?
At Solve Tech Training Institute, Office M09, Mabrooka Building 04, Al Muraqqabat Road, near Deira Clocktower. The nearest metro is Al Rigga Station, Exit 2.
What is the fee?
Fees depend on the format and batch. Send an enquiry to receive the current fee.
About Solve Tech Training Institute
Solve Tech Training Institute is a KHDA-permitted technical and occupational skills training centre in Deira, Dubai. We teach engineering, technical and professional courses in the classroom, live online and on site for companies, with trainers who work in the fields they teach. This page is published by the Solve Tech training team and was last updated in October 2026.
About usAccreditation and certificatesPhotos of our labsContact and map
Al Muraqqabat Road, near Deira Clocktower
Dubai, UAE
+971 50 691 4688